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Jaclyn Pullen

PR Planning Success: Media Analysis

By B2B PR Insights No Comments

So you have decided to look into new ways to reach your audience, customers, and investors through public relations, but where to begin? When kickstarting your PR planning, implementation, and evaluation efforts, research should be at the forefront of every great strategy. Rather than an unending loop of trial and error campaigns, taking the time to conduct research can be the make or break of your PR efforts. With proactive and strategic methods, PR initiatives can and should thrive.

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