PR Dedicated to B2B SaaS
As a highly-specialized agency, BLASTmedia provides a unique SaaS PR perspective and uncovers significantly more press opportunities for its clients than a more generalist, full-service agency.
We understand the importance of creating a consistent, straightforward narrative in the press for optimum market influence — rather than throwing a bunch of disjointed stuff at the wall and hoping it sticks.
When you research B2B SaaS PR firms, you’ll typically find PR listed as one service offering among many at a full-service agency — or SaaS included among many client industries. You may find a chunk of the firm dedicated to beauty products and another dedicated to the pet industry. The approach yields only a handful of PR specialists who understand how to effectively create and execute PR for B2B SaaS companies.
At BLASTmedia, we live and breathe B2B SaaS. We develop client PR strategy in tandem with marketing, sales (yes, we heart your sales team), product and executive teams. We don’t relegate PR to its own silo as a marketing tactic. We design PR strategies to influence investors, employees, partners and customers.
Category is the name of the game at BLASTmedia. Whether you’re creating a new category, challenging the current definition, looking for separation or trying to de-position its leader, our team understands how to develop unique B2B SaaS media relations campaigns to take you where you want to go.
What makes our B2B SaaS PR firm model unique? All BLASTmedia clients — regardless of size — pay a similar fee. We don’t have whale accounts or small fish. Each BLASTmedia client receives a full account team with senior-level involvement.
Meet the leadership team.
SVP of PR
Erica Kehr, PHR
VP of People Operations
VP of PR
VP of PR
Kate Johnson, MBA
VP of PR
VP of Content
Director of Learning & Development
Internal Comms & Growth Director
Media Relations Director
Discover What You’re Missing.
SaaS PR should drive a consistent and obvious narrative for your brand, helping you differentiate, separate, redefine or create a new category.