PR Dedicated to B2B SaaS
As a highly-specialized agency, BLASTmedia provides a unique SaaS PR perspective and uncovers significantly more press opportunities for its clients than a more generalist, full-service agency.
We understand the importance of creating a consistent, straightforward narrative in the press for optimum market influence — rather than throwing a bunch of disjointed stuff at the wall and hoping it sticks.
When you research B2B SaaS PR firms, you’ll typically find PR listed as one service offering among many at a full-service agency — or SaaS included among many client industries. You may find a chunk of the firm dedicated to beauty products and another dedicated to the pet industry. The approach yields only a handful of PR specialists who understand how to effectively create and execute PR for B2B SaaS companies.
At BLASTmedia, we live and breathe B2B SaaS. We develop client PR strategy in tandem with marketing, sales (yes, we heart your sales team), product and executive teams. We don’t relegate PR to its own silo as a marketing tactic. We design PR strategies to influence investors, employees, partners and customers.
Category is the name of the game at BLASTmedia. Whether you’re creating a new category, challenging the current definition, looking for separation or trying to de-position its leader, our team understands how to develop unique B2B SaaS media relations campaigns to take you where you want to go.
What makes our B2B SaaS PR firm model unique? All BLASTmedia clients — regardless of size — pay a similar fee. We don’t have whale accounts or small fish. Each BLASTmedia client receives a full account team with senior-level involvement.
Meet the leadership team.
Mendy Werne
CEO
Lindsey Groepper
President
Kelly Hendricks
Founder
Kimberly Jefferson
EVP
Grace Williams
VP of PR
Erica Kehr, PRH
VP of People Operations
Lydia Beechler
Director of Strategic Initiatives
Kelsey Sowder
Director of Success
Alex Sventeckis
Director of Content
Jake Doll
Director of Success
Katie Cessna
PR Director
Kate Johnson, MBA
Director of Success
Sam Perry
PR Director
Kayleigh Jones
PR Director
Samantha Miller
PR Director
Zach Weismiller
PR Director
Maegan Ratts
PR Director
Alyssa Rinehart
PR Director
Discover What You’re Missing.
SaaS PR should drive a consistent and obvious narrative for your brand, helping you differentiate, separate, redefine or create a new category.