Case Studies
Amplifying HR Leaders to Promote, Retain and Attract Employees
Overview Formstack is a workplace productivity platform that empowers anyone to digitize what matters, automate workflows and fix processes without code. The company works with brands like Netflix, Twitter and NHL. Challenge Formstack appointed Tammy Polk as its new Chief Human Resources Officer to support its commitment to providing a unique employee experience and retaining […]
The Importance of Media Training When Entering a New Category
Overview As notable experts, thought leaders offer their expertise and insights to others via social media, speaking engagements and media interviews. When it comes to the media, interviewees have a short time to get their point across when sharing their perspectives with reporters while incorporating key company messages in an engaging way. Easier said than […]
Trade PR Drives Inbound Leads
Overview Vibenomics is a leading Audio Out-of-Home™ (AOOH) advertising provider for retailers, including grocery brands like Hy-Vee and Kroger. The company looked to BLASTmedia to help bring awareness to its solution and establish its spokespeople as thought leaders in the advertising and retail spaces. Challenge Vibenomics had an upcoming announcement launching its partnership with Hy-Vee, […]
Newsjacking: Litmus
Establishing thought leaders as industry experts through newsjacking Overview Litmus is a leading email marketing platform for enterprise customers like Ford Motor Company, Target and JP Morgan. The company looked to BLASTmedia to help position the organization and its spokespeople as thought leaders and experts on personalization and email marketing. Challenge Analytics and personalization are […]
Data Campaign: Pattern89
Pattern89 charged BLASTmedia with increasing awareness of the company as a leading voice in marketing automation Overview Pattern89, a marketing AI platform to predict creative performance, charged BLASTmedia with developing a media relations strategy to increase awareness of the company as a leading voice in marketing automation. Insights and analysis provided by the data campaign […]
Category Separation: Phenom
Phenom solidifies position as leading talent experience management platform Overview Phenom is a leading talent experience management (TXM) solution that helps organizations attract, engage and retain top talent. The scaling SaaS company chose BLASTmedia after a robust agency review, as it needed to raise its profile with HR-buyer communities and increase awareness of its AI […]
OUR CLIENTS IN THE NEWS
We leverage SaaS media relations to secure meaningful media coverage to impact a category, not just the news cycle. Check out some of our most recent hits and other wins for our clients.
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For Zoe Hamilton, agency life used to intimidate her. Now, as a PR Manager at BLASTmedia, Zoe says that moving to agency allowed her to unleash her creative genius.
Learn more about Zoe's transition from in-house to agency via @PRWeekUS.
Agency life allows my creativity to thrive in a way in-house work did not
Young employees can use freedom of agency life to their creative advantage, says BlastMedia's Zoe Hamilton.
www.prweek.com
On this week's episode of SaaS Half Full, Karri Carlson, VP of Operations at @Leadtail, sat down with Lindsey to discuss what platform changes matter, the new channels that are emerging and the trend of "atomizing" social into niche communities.
🎧:
Threads, Mastodon, X, and More: A Look at Social Mayhem with Karri Carlson - BLASTmedia
Discover the latest buzz in the ever-evolving social media landscape! Join Karri Carlson, VP of Operations at LeadTa...
www.blastmedia.com
We are excited to share that we are a FINALIST for the Agency of the Year - Women-owned category for the @PRNews Platinum Awards!
Congratulations to all the finalists! Learn more here:
2023 PRNEWS Platinum Awards
For over two decades, the PRNEWS Platinum Awards have been hailed as the most coveted and competitive award in the communications space.
www.prnewsonline.com
We're excited to share that we made the Inc. 5000 list for the SECOND year in a row!!!!! This year we ranked No. 3191, jumping 440 spots from our ranking on last year’s Inc. 5000 list. Thank you to all our staff and clients!
https://www.blastmedia.com/resources/blastmedia-named-to-inc-5000-2023/
Congratulations to #client @moogsoft on being acquired by Dell! We've been working alongside Moogsoft for over 5 years, making this news bittersweet. BUT we love seeing our clients succeed!
Learn more about the announcement via @SiliconANGLE
Dell acquires venture-backed AIOps startup Moogsoft - SiliconANGLE
Dell acquires venture-backed AIOps startup Moogsoft - SiliconANGLE
siliconangle.com
July is Disability Pride Month, the same month the Americans with Disabilities Act was signed into law in 1990. Disability Pride Month honors the history, achievements, experiences, and struggles of the disability community.
On this week's SaaS Half Full episode, Lindsey Groepper connects with Nirosha Methanada, a senior marketing leader on the bench, about what she's learned during her transition period and where the CMO market is heading.
🎧 Listen here:
The Growing Bench of CMO Free Agents, with Nirosha Methananda - BLASTmedia
Nirosha Methananda, a SaaS marketing leader, talks about her time in transition between roles and where the CMO market is headed.
www.blastmedia.com
⭐️ We're excited to share we are one of the 591 companies that made the list for the @Inc 2023 Best Workplaces! ⭐️
Our employees said BLAST is a place where they feel valued. Thank you to our leadership and employees who make our agency a great workplace! #IncBestWorkplaces
Talent spotted 🔍
Whether you are searching for new talent or wondering what to search for, BLASTmedia President Lindsey Groepper leaves Rachel Downey at @SYGpodcasts a voicemail on what she looks for when spotting new talent.
🎧 Listen here:
Voicemails with Rachel on Apple Podcasts
Business · 2023
apple.co
12 promotions? You heard that right. Here's to new and exciting opportunities ahead for the BLAST employees promoted this month!
Congrats on all your hard work! 🎉
According to @Adweek, 78% of consumers said they make purchase decisions based on their values and 55% purchase from brands that share their values.
Congratulations to #client @ModelN on their 10th anniversary as a public company on the NYSE! 🥳
Congratulations to #client @MeetSOCi on its $120M funding round! The marketing platform for multi-location brands will use the funds to invest in AI marketing products and expand into new markets.
@VentureBeat
Soci raises $120 million to boost AI for digital marketing
Soci has raised $120 million to power its AI tools to help brands ensure consistent localized digital marketing efforts.
venturebeat.com
Did you hear the news? We are thrilled to share we were named to the @IndianaChamber of Commerce Best Places to Work list for the 8th consecutive year and nominated for the Mira Awards Exceptional Employer Award by @TechPointInd!
Learn more here:
BLASTmedia Recognized for Workplace Culture, Talent Development and DEIB Efforts via the Indiana...
BLASTmedia has been named to the Indiana Chamber of Commerce Best Places to Work list for the 8th consecutive ye...
www.blastmedia.com
With the @SuperBowl this weekend, we have one question.
What song do you want @rihanna to play?
Here are some responses from our staff:
☂️ Umbrella (with Tom Holland dancing)
❤️ We Found Love
🛑 Please Don't Stop the Music
🥂 Cheers (Drink to That)
The BLASTmedia Accelerator Program includes role-specific and agency-wide training covering various topics — from BLASTmedia tools to the SaaS industry.
Last week, we celebrated three cohorts who completed their training. Commence the pomp and circumstance! 🎓🎉
