Case Studies
Data Campaign: Pattern89
Pattern89 charged BLASTmedia with increasing awareness of the company as a leading voice in marketing automation Overview Pattern89, a marketing AI platform to predict creative performance, charged BLASTmedia with developing a media relations strategy to increase awareness of the company as a leading voice in marketing automation. Insights and analysis provided by the data campaign […]
Category Separation: Phenom
Phenom solidifies position as leading talent experience management platform Overview Phenom is a leading talent experience management (TXM) solution that helps organizations attract, engage and retain top talent. The scaling SaaS company chose BLASTmedia after a robust agency review, as it needed to raise its profile with HR-buyer communities and increase awareness of its AI […]
PR Supports VC Fund Launch
BLASTmedia generates awareness for the first venture capital firm in Indiana dedicated to investing in Black, Latinx, women and LGBTQ+-led startups.
Thought Leadership Content Builds Authority
BLASTmedia inserted Cheetah Digital as a thought leader in trend conversations to position them as an authority.
Stages of Growth Into a New Vertical Market
Ontario Systems launched into the government sector with BLASTmedia’s support, which was the company’s first new vertical market.
PR’s role in Series A to Acquisition
BLASTmedia began working with Scout RFP in 2016, as Series-A startup working out of its first San Francisco office. BLASTmedia focused on securing prospect-facing press to help meet customer-acquisition goals.
OUR CLIENTS IN THE NEWS
We leverage SaaS media relations to secure meaningful media coverage to impact a category, not just the news cycle. Check out some of our most recent hits and other wins for our clients.
Our #client @ribbonhome's CEO Shaival Shah has been selected to speak at @TechCrunch #Disrupt!
We just need some upvotes to get him there!
Visit this link and give it a like so we can see Shaival featured: https://techcrunch.upvoty.com/b/disrupt-audience-choice/lessons-from-disrupting-the-disruptors/
Our #client @CoachHub_IO just finished their series C round of funding! 🙏
Check out this article to see the pitch deck that helped them do it! 🔥👀
Twitter and Coca-Cola use this startup to upskill their staffers. Check out the 21-slide pitch deck CoachHub used to raise $200 million in a round led by SoftBank.
The startup works with a host of blue-chip companies as demand for online coaching services boomed during and after the pandemic.
www.businessinsider.com
Boom! 🙌💥
Incredible news from our #client @Evisort. We can’t wait to see what comes next!
AI Contracts Provider Evisort Raises $100 Million To Reimagine Legal Docs
This is the year’s largest funding round for a legal tech company, according to PitchBook.
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“Brand tracking is a critical business tool that directly impacts sales, marketing and strategy decisions.”
So why aren’t you doing a checkup on your brand yet? 🤷♂️
Our #client @fuelcycleinc just made it even easier to do! Check it out. 👇
https://www.mrweb.com/drno/news33217.htm
Incredible news from our #client @Blueshift_Cyber! 👀🔥🎉
Blueshift to scale XDR security with new $6M funding
Blueshift Cybersecurity has raised a seed round of $6 million. The company specializes in XDR security tools for small- to medium-sized businesses.
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Business is boomin 🔥
We love to see the growth from our #client @allegosoftware!
https://hubs.ly/Q017YMNL0
Congrats to our #client @InterVision_Sys on their expansion! We love to see the growth! 🙌
InterVision Expands Onshore and Offshore Capabilities with Acquisition of Virtuosity
/PRNewswire/ -- InterVision, the leading IT strategic service provider, today announced the acquisition of Virtuosity Co...
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"Cordial's culture and current offering are its strongest assets,” 🔥
Huge S/o to our #client @cordialinc on the highest score possible for Campaign Orchestration Criterion in the Forrester Wave report! 🅰️➕
Check it out below 👇👀
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Cordial Receives Highest Score Possible in Campaign Orchestration Criterion in New Report
/PRNewswire/ -- Cordial, the cross-channel marketing platform for brands to communicate in personal, intelligent ways, a...
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Congrats to our #client @LogicGate on the expansion of their executive team! 🎊
We are always happy to see more women in tech leadership! 🙌
Be sure to check out their Women in GRC Virtual Roundtable on March 24th.
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LogicGate Expands Executive Team to Support Strategic Growth
/PRNewswire/ -- LogicGate®, a leading provider of transformative risk and compliance solutions, names Kara Smith as C...
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Congrats to our #client @ribbonhome on their launch in Indiana this past week! 🍾
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Ribbon Launches in Indiana, Leveling the Playing Field for Buyers
/PRNewswire/ -- Ribbon, the homeownership company, today announces its expansion to Indiana. Indiana's everyday homebuyers...
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Congrats to [#client] @ironclad_inc on its Series E fundraise! 🎉
Thanks to @SaraMerken for covering!
![Congrats to [#client] @ironclad_inc on its Series E fundraise! 🎉
Thanks to @SaraMerken for covering!](https://pbs.twimg.com/media/FJbMXjXXsAA7UIb.jpg)
Ironclad has secured $150 million in a Series E funding round led by investment management firm Franklin Templeton, the contract management software company said @SaraMerken https://reut.rs/3rtLP9b
Congrats to [#client] @LanguageIO on today's funding announcement! 🎉
Thanks, @Kyle_L_Wiggers for covering the news ⤵️
Though Language I/O is a small, relative newcomer to the localization space, CEO Heather Shoemaker asserts that the company's technology significantly differentiates it from others currently available. https://wp.me/p8wLEc-bx1l by @Kyle_L_Wiggers
How will software vendors leverage the cloud in 2022? @alex_woodie shares cloud-related predictions for the new year, including insights from [#client] @LogiAnalytics.
Read the full article on @datanami ⤵️
The Cloud gives us many things -- including the first crop of #bigdata predictions for 2022 http://ow.ly/O0A650HmaWV #thecloud #analytics #AI
Congrats to [#client] @tackleio on today's funding announcement! The $100M dollar round co-led by
@Coatuemgmt and @a16z with participation from
@BessemerVP brings the company's valuation to $1.25B! 🦄
Thanks to @abracarioca for covering the news!
Newly minted unicorn Tackle plans to use $100 million Series C to accelerate the future of software sales https://tcrn.ch/3qemEHd by @abracarioca
Congrats to [#client] @gtmhub on last week's funding announcement! 🍾
Check out @BITech for all the details. Thanks to @_hasanc for covering the news!
Check out the 19-slide pitch deck Gtmhub, a startup that can monitor the performance of hybrid staff, used to raise $120 million http://www.businessinsider.com/okr-startup-gtmhub-raises-120m-round-led-by-index-ventures-2021-12
The significant growth in streaming audio shows no signs of slowing down. How can advertisers access growing digital audiences? 🎧
[#Client] WideOrbit CPO Will Offeman shares insights in this piece for @advertisingweek:
How Advertisers Can Reach Growing Audiences in Digital Audio - Advertising Week
The continued growth of smartphone and smart speaker ownership solidifies digital audio as a growth opportunity advert...
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Congrats to [#client] @celigoinc on yesterday's funding announcement! 🎉
Thank you, @Kyle_L_Wiggers for covering the news!
IPaaS provider Celigo nabs $48M to grow its process automation technology https://wp.me/p8wLEc-bvx0 by @Kyle_L_Wiggers
Marketers now have the ability to hit every touchpoint along a customer's journey — even at the point-of-sale.
[#Client] @Vibenomics' CSO lends perspective on why Audio OOH works well for retailers. 🛒
Thanks for the inclusion @writertara!
Audio OOH has become an increasingly attractive tool in the marketer's arsenal since it’s measurable and available at scale on programmatic exchanges.
https://adweek.it/3xIlRl8
It's a tight, hot labor market. Learn how [#client] @PhenomTXM is using #AI to match people with the right jobs. 💼
Thanks, @jackjaykelly for covering!
Billion-Dollar Unicorn And Artificial Intelligence Career-Tech Startup Is Improving The Job Search Experience
by @JackJayKelly @Forbes
@PhenomTXM @iphoneimom
@BLASTmedia
https://bit.ly/3doKD0p
The remote office still presents special challenges for working parents. Thought leaders from [#client] @PhenomTXM and [client] @inclusivv share what companies can do to support, retain and attract working parents.
Check out the full piece by @tonythecase in @worklife_news.
Remote work still presents plenty of challenges for working parents https://worklife.news/culture/it-just-takes-one-negative-comment-the-remote-office-still-presents-special-challenges-for-working-parents/ #workingmom #workingdad #WFH #remotework #pandemic #futureofwork #worklife #WorkLifeBalance @ForsbodenforsNY @mckinney @inclusivv @PhenomTXM
Content marketing strategies from 2002 won't cut it in 2022. [#Client] @GoCasted's @CastedLindsay shares why amplified marketing is the new generation of marketing: via @Forbes
Use Amplification Marketing To Attract More High-Paying Clients
Amplified marketing is the next generation of marketing. It focuses on putting conversations at the center of your ...
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Why does cognitive labor matter in the workplace? [#Client] @Moogsoft's VP of Growth shares her perspective in a recent article for @FastCompany.
Read more: #thoughtleadership
No one’s talking about the positive impact of cognitive labor. Here’s why it matters
The VP of Growth at Moogsoft asks: “Aren’t advanced planning skills and immaculate follow-through prized pro...
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