Social media—to many it only means updating Facebook statuses and tweeting about what they ate for lunch. To social media consultants and digital media specialists working in social media, however, it means exploring and excavating the online world. Social media is not only a tool, but also a new media marketing strategy that helps an…
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Posted in: BLASTmedia, Just For Fun, Social Media
Titles. Lord knows we love them. I’m guilty of hoarding a few myself. In fact, in my not-too-frequent times of self-deprecation, I cling to “Christa McAuliffe Middle School’s Student Body President” and “Kappa Delta’s Funniest Sister Award,” because titles–especially as they pertain to our work–give us a sense of value and appreciation. That being said,…
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Posted in: Social Media
As we head into my favorite month of the year (May 10th is my birthday for all those interested readers), BLASTmedia has kicked it into another gear with client PR and social media successes. Here’s a quick rundown of just some of our clients’ media coverage highlights: Following their recent selection to Network World’s list…
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Posted in: BLASTmedia, Blastmedia Clients, Client Successes, Social Media, Uncategorized
In the coming weeks, thousands of college students will graduate to the “real world” (not a reference to the MTV reality show) where they will be faced with the daunting task of acting like a professional. Hopefully these soon-to-be young professionals garnered an internship to teach them how to succeed in the competitive working world….
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Posted in: Just For Fun, PR tips, The BLASTmedia Team
Our work here at BLASTmedia isn’t just about getting our clients great coverage and producing awesome social media campaigns, it’s also about making that great PR coverage last longer and provide more value to our clients. One of the ways we do that is by aiding our clients in using new social media and online…
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Posted in: BLASTmedia, Blastmedia Clients, Social Media, Video Content and Promotion
Content creation is a hot topic within the world of PR, social media and marketing. From blog posts to bylined articles, strategic public relations practitioners everywhere are helping navigate this new frontier. And while many organizations have accepted the task of regularly producing content, the quest to keep up with the demand for content can lead well…
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Posted in: BLASTmedia, PR Industry, PR tips, Social Media
As The Buggles told us long ago, “video killed the radio star.” While we have nothing against radio here at BLASTmedia, we sure do love video. A large focus of our social media campaigns is the creation, optimization and promotion of video. We pride ourselves on being able to provide original content for our clients…
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Posted in: BLASTmedia, BLASTmedia Profiles, Social Media, The BLASTmedia Team, Video Content and Promotion
Spring is upon us here at the BLAST offices and the PR client coverage is a-bloomin’! Some of my favorite flowers are hydrangeas and hyacinths, but there is no flower as beautiful as a good piece of client coverage. Here is a quick rundown of some of the BLASTmedia B2B client media coverage this month:…
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Posted in: BLASTmedia, Blastmedia Clients, Client Successes
YouTube recently made changes to its suggested video algorithm. In case you missed it, here’s the scoop: YouTube has decided to put emphasis on video content that is more “engaging.” The move initially intended to rid your YouTube experience of videos with misleading thumbnails (because they enticed clicks, but ultimately disappointed the viewers). Makes sense……
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Posted in: BLASTmedia, Social Media, Video Content and Promotion
Social media agencies are popping up across the US, as many businesses are seeing the importance of social media today more than ever. Interns, including myself, are snatching up social media internships to get the experience that the classroom simply can’t provide. Sadly, my internship is coming to an end, but I am shouting from the rooftops…
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Posted in: BLASTmedia, Social Media, The BLASTmedia Team