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B2B SaaS PR Agency Celebrates Successful Client Exits

By September 7, 2021Company News

(INDIANAPOLIS – September 2, 2021) – BLASTmedia, the only PR agency dedicated to B2B SaaS, congratulates clients Moz, Blue Horseshoe, Chorus.ai, Clarabridge, Pactsafe and Pattern89 on successful exits through acquisition in 2021. 

“Our best relationships are defined as a true partnership, where we walk along the growth journey with our SaaS clients and help them tell a consistent narrative over time,” explained Lindsey Groepper, President of BLASTmedia. “2021 has been an exceptional year for our scale-up stage clients, with four hitting SaaS ‘unicorn’ status and six landing exits through acquisition. It’s extremely validating to celebrate these major milestones with our clients.”

“For almost three years, BLASTmedia has been a strategic partner as we’ve evolved our brand at Moz,” said Christina Mautz, SVP of Revenue at the Moz Group. “When we were acquired this year, they helped us navigate the intricacies of the announcement and were pivotal to our ability to earn quality media coverage that accurately represented the opportunity the deal represents for our employees, customers and partners.”

According to Crunchbase data, over 300 SaaS companies were acquired during the first half of 2021. BLASTmedia clients acquired thus far in 2021 include: 

  • Pactsafe to Ironclad 
  • Chorus.ai to ZoomInfo 
  • Moz to iContact 
  • Pattern89 to Shutterstock
  • Blue Horseshoe intent to acquire by Accenture 
  • Clarabridge intent to acquire by Qualtrics 

To learn more about PR’s role in the acquisition process, download the ebook, “Your Guide to Announcing Your Acquisition of Another Company,” and for more information about BLASTmedia and the agency’s SaaS PR services, visit https://www.blastmedia.com/.

About BLASTmedia 

Established in 2005, BLASTmedia is the only PR agency in the US dedicated to B2B SaaS, representing companies in all growth stages—from startup to publicly traded. BLASTmedia understands the unique challenges associated with scaling a SaaS business and uses media coverage and thought leadership campaigns to impact four primary pillars: investors, employees, partners, and customers.

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About Anna Julow Roolf

As a VP at BLASTmedia, Anna draws from her account management, media relations and digital marketing experience to help provide more seamless onboarding for clients and employees. She enjoys writing and is a sucker for a well-told story, but she's known around the office for her love of formatted spreadsheets and a well-thought-out process.

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