PR Influences SaaS Consideration

What specific problem does your company and product solve? We secure coverage that demonstrates problem/solution and addresses market gaps, providing answers to prospects’ frequently asked questions and positioning you as an expert source.

Learn how media coverage influenced prospects at the consideration stage. Click the case studies below.

PR Supports Lead-Generation Strategy

BLASTmedia's PR efforts helped support Boardable's lead-generation strategy. Inbound free trials increased by 43% after engaging BLASTmedia.

PR Supports Lead-Generation Strategy

PR Drives Report Traffic

With BLASTmedia’s efforts behind it, Moz’s “State of Local SEO” report saw a 129% increase in landing page views compared to a similar asset.

PR Drives Report Traffic

Competitor Newsjacking

The acquisition of one well-known competitor by another provided an opportunity for Mediafly to increase mindshare and add value to the conversation.

Competitor Newsjacking

Lead-Driving Industry Research

BLASTmedia used trade outreach to support Vennli's new ebook. Within the first 18 days of the ebook going live, referral traffic from coverage drove more than 60 marketing-qualified leads.

Lead-Driving Industry Research

Maximizing Trade Show Investment

BLASTmedia helped maximize Appirio's Dreamforce investment, securing one-on-one briefings with key media contacts and media participants for an industry round-table.

Maximizing Trade Show Investment

Establishing New Vertical Awareness

PR efforts helped Bluelock break into the legal vertical. Bluelock surpassed all direct and indirect competitors within the legal space, owning 42% of the overall conversation by the end of the year.

Establishing New Vertical Awareness

Continue the Customer Journey.

Step #3: Purchase