According to ManpowerGroup, 75 percent of companies struggle to find skilled candidates even with the record-breaking of job openings. To stay ahead of competitors, many human resources professionals see the need for technology to aid in recruiting efforts.
It’s no secret that many SaaS brands have ultimate aspirations to be acquired by Google. Luckily for them, over the past two decades Google and Alphabet have spent billions of dollars on purchasing new products and ideas, growing their products, talent and customer base through acquisition.
Next up in our series of interviews with media: Moira Vetter. Moira is a longtime Forbes contributor, covering entrepreneurship and other stories that catch her eye. We talk with her on lessons she’s learned as a contributor and how PR pros and brands can maximize Forbes coverage.
With its rapid growth partnered with powerful capabilities, artificial intelligence — also known as AI — can be divisive. Some fear a not-so-distant takeover with robots replacing human workers, driving up unemployment or driving down wages.
In order for your PR team to align tactics to garner the type of coverage that will make your team happy with the funding announcement, you should have goals in mind. But here are a few pros and cons of offering an exclusive for your funding announcement to get you started.
At BLASTmedia, we eat, sleep and breathe SaaS media relations, so we’re always looking for better ways to work with our tech journalist counterparts. In this series, we turn the interview tables media members, talking with them on their roles, their histories and their preferences on working with brands through PR.