(INDIANAPOLIS – Feb. 19, 2020) – BLASTmedia, the only B2B SaaS PR agency, is honored to be recognized as one of the Best Places to Work in Indiana for the fifth time by the Indiana Chamber of Commerce and as a nominee in both the Exceptional Employer Award and Service Partner of the Year categories for the 21th annual TechPoint Mira Awards.
Trends suggest that public relations will be a data-driven function in 2020; however, for years many PR agencies have skirted by with minimal metrics — securing media coverage and then simply handing a list of placement links or clips to a client before moving on. Today, marketers — especially marketers at SaaS brands — expect more.
As the only PR agency dedicated to SaaS, everyone on our team works with SaaS brands to secure coverage, key analyst briefings and quality speaking opportunities. That work gives us a unique perspective about what PR and marketing tactics are working for SaaS brands.
(INDIANAPOLIS — November 21, 2019) — BLASTmedia, the only PR agency dedicated to B2B SaaS, today announced it has won Public Relations Agency of the Year by the Business Intelligence Group in the medium-sized company category.
(INDIANAPOLIS — Sept. 19, 2019) — BLASTmedia, the only PR agency dedicated to SaaS, recently added IonTuition and META to its roster of technology clients. IonTuition and META’s parent company, Ceannate Corp., based the decision to partner with BLASTmedia to lead PR strategy for both brands on the agency’s knowledge of the software space and established media relationships.
BLASTmedia, the only PR agency dedicated to B2B SaaS, is honored to be named a 2019 Indiana Breakout Tech Cultures Awards finalist by Powederkeg. Current BLASTmedia clients, including Boardable, DriverReach, Formstack, Greenlight Guru and PactSafe, were also among the 50 companies nominated.
Whether the discussion centers around lead quality, buyer personas or content, there seems to be a never-ending battle between sales and marketing departments — including those at SaaS companies — to stay aligned. Read More