(INDIANAPOLIS – October 1, 2020) – BLASTmedia, the only PR agency dedicated to B2B SaaS, ranked sixth on the Indiana Chamber of Commerce’s list of Best Places to Work in Indiana and received a Pinnacle Award from the PRSA Hoosier Chapter for work in media relations. Recognition by these two groups demonstrate the strength of BLASTmedia’s culture and the work executed on behalf of B2B SaaS companies.
In a year of banana bread, athleisure and video calls, our team was still all about B2B SaaS PR. In 2020, our team writes over fifty blogs a year on topics ranging from SaaS PR predictions and emerging media outlets to PR’s impact on SEO and key PR metrics for SaaS companies.
These blogs share best practices we’ve gleaned from our work with the media and insights from SaaS marketing leaders, but also some of the biggest trends in SaaS PR
Taking a company public is challenging. So it stands to reason that taking a company public in 2020 — a year when nearly every aspect of running a business has been turned on its head — would be that much harder. Yet, by our observation, more B2B SaaS companies have gone public at this point in 2020 than in 2019.
(INDIANAPOLIS – October 1, 2020) – BLASTmedia, the only PR agency dedicated to B2B SaaS, ranked sixth on the Indiana Chamber of Commerce’s list of Best Places to Work in Indiana and received a Pinnacle Award from the PRSA Hoosier Chapter for work in media relations. Recognition by these two groups demonstrate the strength of BLASTmedia’s culture and the work executed on behalf of B2B SaaS companies.
(INDIANAPOLIS, IND.) – July 13, 2020 – One of the world’s most accredited research firms, Forrester, has recognized BLASTmedia, the only PR agency dedicated to B2B SaaS, as one of the world’s top channel-focused public relations firms. Celebrating its 15th anniversary this year, BLASTmedia’s work and culture has been recognized both nationally and locally, and now adds Top 85 Channel PR Firms to the list.
There are plenty of examples of SaaS businesses doing what they can to help customers, employees and communities navigate these uncertain times — including offering free products and services to help the communities who need them most. Here area few SaaS companies with offerings to help businesses during the COVID-19 outbreak.
BLASTmedia closely monitors coverage in our clients’ target trade verticals to inform outreach strategy. Over the last three weeks, that monitoring included — and continues to include — tracking the percentage of articles mentioning COVID-19 or the coronavirus, as well as the overall article velocity in a sample of HR, IT, marketing, retail, finance and education trades, as well as national tech.
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