(INDIANAPOLIS — Sept. 19, 2019) — BLASTmedia, the only PR agency dedicated to SaaS, recently added IonTuition and META to its roster of technology clients. IonTuition and META’s parent company, Ceannate Corp., based the decision to partner with BLASTmedia to lead PR strategy for both brands on the agency’s knowledge of the software space and established media relationships.
BLASTmedia, the only PR agency dedicated to B2B SaaS, is honored to be named a 2019 Indiana Breakout Tech Cultures Awards finalist by Powederkeg. Current BLASTmedia clients, including Boardable, DriverReach, Formstack, Greenlight Guru and PactSafe, were also among the 50 companies nominated.
Whether the discussion centers around lead quality, buyer personas or content, there seems to be a never-ending battle between sales and marketing departments — including those at SaaS companies — to stay aligned. Read More
(INDIANAPOLIS— February 18, 2019) — BLASTmedia, the only B2B SaaS PR agency, is honored to be recognized as one of the 2019 Best Places to Work in Indiana for the fourth time by the Indiana Chamber of Commerce and as a nominee in the Exceptional Employer Award category for the 20th annual TechPoint Mira Awards.
While we’re always excited to secure big hits, key analyst briefings and quality speaking opportunities, as a public relations agency servicing B2B SaaS brands, we know that sharing insights on what we’re seeing in the industry is just as important.
To help share that knowledge, our team writes dozens of blogs each year on topics ranging from the SaaS customer journey to how to use PR to support a marketing content strategy. These blogs not only reflect answers to questions we’re getting from our clients and insights we’ve gleaned from our work with the media, but also some of the biggest trends in SaaS PR.
Here are our most-read blog posts of 2018:
(INDIANAPOLIS — November 29, 2018) — BLASTmedia, the only B2B SaaS PR agency, welcomes Moz and 6sense as new clients in Q4. The scaling west-coast SaaS brands tapped BLASTmedia to lead media relations and thought leadership efforts, helping increase industry influence and raise the visibility of executive team members. Read More
(CHICAGO — August 23, 2018) — BLASTmedia, a national B2B SaaS PR agency, is announcing a partnership with TechStars Chicago. The B2B SaaS PR agency, which launched a dedicated tech startup PR program earlier this year, is the official PR partner for the Chicago Techstars accelerator program to advise the 2018 Class of Techstars Chicago.
“Accelerating the growth of startups is something that’s near and dear to our hearts,” explained Chris Lucas, BLASTmedia VP and tech startup PR program lead. “Our startup program was designed for B2B SaaS startups that need market awareness and a thought leadership presence now. Working with Techstars Chicago allows our team the chance to connect with and bring that value to additional companies in one of the fastest growing startup ecosystems — the midwest.” Read More