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3 Places You Can Use Emojis, and 3 Places You Can’t

By April 16, 2014 July 29th, 2016 Industry Perspective

emojis

With the recent rollout of emojis for Twitter’s desktop version and the addition of Yelp’s emoji search function, it’s safe to say that emojis are becoming an integral part of the Internet landscape. And even though world-class companies like Twitter and Yelp are hopping on the emoji train, there are still some platforms that remain completely emoji-free. Want to know if your salsa dancing lady or red stiletto heel will show up as the emoji it was intended to be as opposed to a little black box? Read on for a list of pro- (and anti-) emoji platforms.

Pro-Emoji

  • Smartphone. From sending song lyrics using exclusively emojis to speaking in code with your bestie, the uses for emojis on your smartphone are practically endless. They allow us the freedom to express emotion without having to worry about spelling mistakes or embarrassing mispronunciations (because, grammar is hard). 
  • Twitter. It’s no surprise that Twitter for mobile has been emoji friendly for quite some time. New to the game, though, is emojis for Twitter on the web. Earlier in April, Twitter announced that they would no longer discriminate against the tiny picture characters that we love so much.

Emojis

  • Yelp. That is right; you can now use emojis to search on Yelp. Simply type in a picture of your favorite food and voila, your favorite restaurant will appear right before your eyes. It’s practical magic, it’s everything you’ve ever wanted, it’s innovation at its finest. Okay, maybe not. But it is pretty awesome.

Anti-Emoji

  • Across Smartphone Operating Systems. iPhone users have access to emojis. Android users have access to emojis. All is right with the world! Right? Wrong. What happens when the aforementioned bestie isn’t using the same operating system that you are? As it turns out, you may have trouble getting your emoji message across.
  • Embedded Tweets. Creating emoji-laden tweets? Easy. Embedding emoji-laden tweets onto your blog? Well, that’s a whole different story. Currently, emojis only show up as black and white boxes when embedded onto a website or blog, but we’re assuming that Twitter will resolve this in the near future.

emojis

  • Google. If I can search using emojis on Yelp, then I want to search using emojis on Google. That is all.  

Looking for an extra pair of eyes to help you stay on top of the latest social media trends? Contact Lindsey Groepper to learn how your brand could benefit from our emoji expertise. 

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About Grace Williams

As a vice president with a background in innovative content creation, Grace oversees the planning and implementation of creative media relations strategy on B2B client accounts. Through strategic relationship building and targeted outreach, Grace has led her team to secure consistent coverage for SaaS clients in both trade publications and top tier media outlets. The proud owner of a SoBro bungalow, Grace can usually be found at Lowes, gearing up for her next project (or at Starbucks, fueling up with caffeine instead).

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