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February 20, 2008

Representin'

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Michael and Jess look great in SkullCandy's new Ti models.

February 18, 2008

A few perks here and there!

The month of January is always a bit crazy for everyone at BLASTmedia / BLASToutdoors as we are flying across the country to go to industry trade shows. Trade shows are a lot of hard work….writing press materials, setting up press appointments, working our client’s booths, etc., but there are a few perks here and there.

Last month we visited Las Vegas twice for CES and SIA, San Francisco for MacWorld, Orlando for Surf Expo and then Salt Lake City for Outdoor Retailer. Along the way we went to several industry parties where we saw Chuck D, DMC and the Wu Tang Clan perform, but the highlight came in Utah when our client, Skullcandy, gave us tickets to ChefDance!

ChefDance has been going on for the last four years during the Sundance Film Festival in Park City, UT. For 10 nights, an all-star line up of guest and celebrity chefs fly in for their designated evening to prepare dinner for 250 people. Jessica and I were lucky enough to not only attend, but to sit at the table of the host, Bethenny Frankel. We dined on a meal prepared by Matt Bencivengna - a Wolfgang Puck Chef - of Lobster, Pumpkin Squash Ravioli, Waygu Beef and a wonderful dessert as we sipped on champagne and a variety of wines.

Needless to say we had a great time….what perks does your job have?

February 14, 2008

Pillow Fight, anyone??

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Do you hate Valentines Day? Have some steam to blow off? Or, just want to be a part of one of the largest pillow fights on Earth? If so, head on down to Embarcadero Center’s Justin Herman Plaza today at 6pm in San Francisco.

The Food Bank and Coalition on Homelessness will be on hand collecting donations, so bring extra pillows, blankets, clothing and nonperishable food items.

The fight starts once the Ferry Building clock strikes 6pm….see you there!!


February 06, 2008

Travelin with a Sunscreen Brand!

January is supposed to be the month when depression sets in, the holiday festivities are over and we start noticing serious vitamin D deficiencies; the dark days when people realize that there's only a couple weeks left of football.

Luckily, we at Blast don't have time for the winter blues; January is our tradeshow season! I was privileged enough to spend the month traveling with the SmartShield guys, representatives of an eco-friendly skincare line.
We started our adventure with Surf Expo in Orlando, traveled to Salt Lake City next for Outdoor Retailer and ended the journey in Las Vegas for SIA. Whew! Good thing SmartShield is awesome. So awesome in fact that after spending all day, every day in a 10X20 booth, we still looked forward to going out at night.

Our “work hard/play hard” philosophy pays off too. In the month of January, SmartShield traveled in three time zones, had face-to-face meetings with over 60 members of the press, all while making a splash in industries ranging from surf to snow and everywhere in between!

Now it’s February in San Francisco and after I catch my breath a little, I realize I already miss those guys and their 10X20 booth. Well, only 11 months until next tradeshow season!

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The first leg of our journey- Jed and Harl indulging in some foot massages.

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Jed didn't like this poster- at Outdoor Retailer

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On-air at SIA

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The Blast gals sitting VIP at the SkullCandy bash in Vegas!