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What SEOs Do When They Aren’t SEOing!

by Heidi
August 15th, 2006

SES San Jose was the place to see and be seen if you are part of the ever growing SEO/SEM community. SES San Jose is the premier SES event hosted by industry rock star Danny Sullivan and Incisive Media held at the McEnery Convention Center in San Jose last week. BLASTmedia was there in support…

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Ways to get coverage after your product launches

by cmh
August 14th, 2006

Many companies think they need to have a new product launching to start a PR campaign. Although it may surprise some, a PR campaign can be effective without a new product launch. There are several ways to generate media coverage without a new product. One way to secure coverage is through “product round-ups.” Several publications,…

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A Wizard Weekend

by Heidi
August 7th, 2006

BLASTmedia was in Chicago over the weekend for Wizard World. Our client – DreamAuthentics – and their new partner Video Games Live took advantage of a very captive audience to announce their exclusive marketing agreement. The agreement makes DreamAuthentics the exclusive arcade cabinet of Video Games Live. While at the show, I was able to…

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Food for Thought…

by Margie
August 3rd, 2006

We here at BLASTmedia value food and learning, so we decided to start a “Lunch & Learn” series. Our lunch and learn sessions are pretty self explanatory–we gather together to eat and learn about new things going on in the world of technology. This week’s Lunch and Learn featured our very own Iron Chef, Mike…

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Georgia on Our Minds…

by Heidi
July 31st, 2006

BLAST ventured to Hot-lanta, GA last week – home of Horizon Software, a client that is proud to be the worldwide leader in software, service and technologies for the food service industry. Kelly, Mike and I spent the day meeting with Bob Williamson and Tina Bennett at Horizon about their upcoming products and media relations…

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Hate the Player, Not the Game

by Lindsey
July 26th, 2006

BLASTmedia is expanding its current client portfolio to include two new gaming clients (I know all of you Halo-heads just got really excited..) WOLFKING, based in NYC, makes cool new gamepads that are designed for the PC gamer, and they are already getting a ton of attention! We first saw the gamepads at this year’s…

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37signals (Web 1.0 backs Web 2.0)

by Heidi
July 21st, 2006

Today marks a significant day for one of BLASTmedia’s clients – 37signals. They just announced a new partnership with the personal investment company started by Amazon.com founder and CEO, Jeff Bezos. Having developed web-based productivity tools like BaseCamp and created the popular Ruby on Rails development framework, 37signals looks to grow their business with support…

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Fishers, Baby!

by Lindsey
July 20th, 2006

A quick 15 minute drive north of downtown Indianapolis will land you in Fishers – the city that BLASTmedia calls home. Recently, Money Magazine named Fishers one of the “Best Places to Live” for the second year in a row. Fishers ranked #33 on the list of 100, and was the only Indiana city to…

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BLAST Beavers take the field again!

by Heidi
July 14th, 2006

Last night was Thursday, which means only one thing- your BLASTmedia Beavers were in Softball action. All were in good spirits as your home team Beavers took on Centex Homes for their second game of the season. The First inning proved to be a great turn around for the Beavers as they took a one…

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Social Media Business Development 101

by Kelly
July 13th, 2006

For those keeping score on the whole Dell/Jeff Jarvis/GCI blogging escapade, I thought I would chime in on the brilliantly executed “Flea-Flicker” courtesy of notable Edelman PR strategists, Richard Edelman and Steve Rubel. (If you work in PR and don’t read their blogs, I strongly suggest you grab their feed.) Both Richard and Steve commented…

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