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PR Industry - 4/4 - BLASTmedia Archive
The Anatomy of a Press Tour: Tips and Tricks for Planning a Successful Press Tour
There are many different ways we here at BLASTmedia get our clients in front of key media influencers, including events such as trade shows and press tours. We covered the importance of trade shows and press kits with Chantal’s recent post, but a press tour can be another great way to get clients and their…
Posted in: BLASTmedia, PR Industry, PR tips, Press Tours, Trade Shows
What to Include in a Press Kit and Other Helpful Trade Show Tips
BLASTmedia shares five key must-have items to include on your press kit and other helpful tips and tricks for creating the perfect press kit
Posted in: PR Industry, PR tips, Trade Shows
PR, Advertising and Marketing, Oh My!
The differences between what constitutes marketing, advertising and PR used to be much easier to distinguish, but due to the expansion of the Internet, non-traditional media and the rapid growth of Social Media practices, the lines between them all have become slightly blurred.
Posted in: PR Industry
Top 10 Things to Consider When Applying for a Job in Public Relations
Looking for a job in public relations or know someone who is in the market? With graduation fast approaching and the seemingly flooded job market, it’s probably a good time to think of how you’re going to differentiate yourself to land that great PR job at the agency or company you’re pursuing. Having gone through this process just a few years back, as well attending quite a few career fairs from both sides of the coin, I’ve compiled some tips on how you can put yourself in the best position to land that PR position.
Posted in: BLASTmedia, Marketplace Chatter, PR Industry, PR tips
Increase your online presence — it's a tradition!
Just recently, the Internet surpassed newspapers as a primary way for Americans to get news, according to the Pew Internet and American Life Project. If you haven’t embraced the power of PR outside of print, you are way behind the curve and missing out on significant opportunities to reach your audiences on the Web. At BLASTmedia, we integrate technology public relations communication strategies by merging PR and Social Media to increase your brand’s offline and online visibility — ultimately helping you sell your products/services.
Posted in: PR Industry, PR tips, Social Media
The Definition of Public Relations – So Much More Than a “SPINdustry”
BLASTmedia weighs in on the buzz surrounding the “SPINdustry,” sharing opinions from around the Web and determining the real definition of public relations.
Posted in: BLASTmedia, PR Industry
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