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PR Industry - BLASTmedia Archive

Overexposed! Recent BLASTmedia PR Coverage

by Francesca Marino
June 13th, 2013

The sunlight beaming through the floor-to-ceiling windows in the BLASTmedia offices have us all in a fantastic mood! However, there’s a little something that has us perplexed. Why is it, when the sun comes out, so many take advantage of wearing less and less? Whether it’s at home, work, or play, is “over exposing” yourself…

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Posted in: Blastmedia Clients, PR Industry

Infographic: Does texting hurt your grammar?

by Kiersten Moffatt
May 15th, 2013

Hey wuts^ want 2 hang out l8r? We all know the texting lingo, but is this techspeak phenomenon actually beginning to hurt the grammar of teens and young adults? As seen in their recent infographic, Online College says yes. While this shortened language allows users to type more quickly via text messages, instant messages and…

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Posted in: PR Industry, Social Media

Spring Essentials: A PR Pro’s Communication Closet

by Jacqueline Cromleigh
April 16th, 2013

With the end of April quickly approaching, it is time to finish that often dreadful, yet wonderful task of “spring cleaning.”  When spring approaches, we head straight for our closets—storing away bulky sweaters and closed-toed shoes, making room for the newest spring fashion trends. While I reorganized my outfits, I started to realize how my…

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Posted in: PR Industry, PR tips

BLASTmedia Decodes Interview Questions

by Ashley Halberstadt
March 26th, 2013

You’ve slaved for hours on your resume and it was enough to score you an interview. Congrats! Not to add more pressure to the situation, but now is the moment when you have to shine. Your interviewers have already seen your resume; they know the bullet points about your relevant experience and skills. What they…

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Posted in: BLASTmedia, PR Industry, PR tips, The BLASTmedia Team, Work at BLAST

Public Relations Pocket Dictionary – 25 PR Terms To Know

by Alyshia Kisor-Madlem
March 24th, 2013

PR

“Did you see that huge hit for X client? I am receiving a lot of great traction for that pitch angle!” If you are a veteran of the PR world, you most likely read the above sentence and understood its meaning perfectly; you maybe even have had a slight, victorious smile on behalf of your…

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Posted in: BLASTmedia, PR Industry, PR tips

Facing PR Misconceptions: Red Carpets, Designers, and Premieres! Oh My!

by Beth Ann McDonald
March 7th, 2013

It’s true that no one person’s path in life is the same. However, we can all relate to having similar childhood memories – that is, older relatives pinching our cheeks or going in for the awkward kiss, and even encouraging our all-too-ambitious dream of becoming the first [insert unrealistic job]. Of course, we all experienced…

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Posted in: BLASTmedia, Just For Fun, PR Industry, PR tips

PR on the Side: Gaining Professional Experience as a College Student

by Sofia Valdivia
February 28th, 2013

I recently came across a Mashable article about Mark Zuckerberg and Bill Gates encouraging students to pursue an education in coding. And they have good reason—Zuckerberg and Gates are masterminds in their fields because they started learning and using professional-grade skills at a young age (with some natural talent mixed in). Because, hey, you can…

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Posted in: PR Industry, PR tips

Navigating the Changing Landscape of Media Relations

by Brittany Wright
February 26th, 2013

Media relations is an ever-shifting landscape of change. And because we’re in the field of public relations, our clients rely on us to navigate the scene fluently, so we have to keep up with the times. More than ever, we can’t control what pitches are picked up by publications, and gone are the days when…

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Posted in: BLASTmedia, Marketplace Chatter, PR Industry, PR tips

Prep for PR Careers: You’ve Got This!

by Jacqueline Cromleigh
January 30th, 2013

Internship? Career? The “REAL WORLD”?  Side effects may include heavy breathing, slight sweating, and a mild, yet stressful, panic attack. But, no worries, there are a few simple steps to avoid these common side effects.  Are you ready? The doctor’s orders: Breathe in, breathe out. That’s right, calm down. Trust me—you are much more prepared to…

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Posted in: PR Industry, PR tips

Method to the Madness: How to Plan a Press Tour (And Execute It Perfectly)

by Molly Noonan
January 24th, 2013

Because of the fast-paced nature of news, journalists need to absorb information quickly and efficiently—picking out the high points of a pitch or press release via email or a phone call and reporting in a flash! It isn’t every day that a respected journalist at a top-tier outlet reserves time out of his or her…

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Posted in: BLASTmedia, PR Industry, PR tips, Press Tours

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