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Indianapolis marketing job: Digital Marketing Specialist for hire
At BLASTmedia, we specialize in offering creative solutions for converging media in the form of paid, owned, and earned media. We are seeking a Digital Marketing Specialist to coordinate paid, owned, and earned media channels in a holistic manner across an entire customer experience for our clients. The Digital Marketing Specialist is specifically responsible for…
Posted in: Work at BLAST
10 Ways to Utilize Social Media at Conferences
It’s that time of year again! Your company is gearing up for their annual conference. The sponsors have been secured, session speakers lined up, and networking events planned. Then someone on your board mentions social media. Gulp! Don’t panic, we’re here to help! Utilizing social media at conferences can help increase brand awareness and overall…
Posted in: BLASTmedia, Social Media
Getting Your Message Out – What makes an effective YouTube Ad?
Television advertising has been around since the conception of soap operas. In fact, the early daytime drama shows received their name from the adverts that aired with each show. Companies like Proctor and Gamble sponsored the shows and promoted their household cleaners, or soaps, to the women watching at home, thus coining the term, “soap…
Posted in: BLASTmedia, Video Content and Promotion
Personal Branding Dos and Don’ts: 10 Twitter Tips
Businesses need to create a brand voice for their products and services. This voice will help establish brand recognition and loyalty to their company. The same principle applies to people, especially when you’re job hunting. Personal branding is the art of creating a brand for yourself that shows who you are personally and professionally. Last…
Posted in: Social Media
5 Ways to Boost Productivity Throughout the Day
There are only a few weeks left until college professors lay down the law. Not only are they (not so) kindly requesting a few final papers, but also assigning every exam and group presentation for the same exact day. Yikes! As the school year comes to a close and my internship begins to conclude (tear), I have…
Posted in: Just For Fun, PR tips
Julie Perry Takes the Stage at Social Media Marketing World
Almost anyone will tell you that it’s easy to put video online. And they’re right! But what’s next? Julie Perry, BLASTmedia’s director of social media, explains online video deliverables: ROI, brand impact and exposure, and the ever important “how much did this make me?” during this year’s Social Media Marketing World’s “How Online Video Pulls Real…
Posted in: BLASTmedia, Video Content and Promotion
The 411 on Social Media 101: Top Social Media Platforms
Those not closely tied to the marketing or PR world may become dazed and confused when the social media platforms of today are spouted off in conversation. I’ve seen it firsthand. For those of you in need of a quick Social Media 101 guide, I’m here to bestow upon you the quick and dirty of…
Posted in: Social Media
BLASTmedia showers their clients with coverage
While the old adage says April showers bring May flowers, around BLASTmedia we are already seeing the fruits of a shower of April client coverage! Check out some of the articles that have blossomed recently: The New York Times featured client GreenWave’s Connected Lighting Solution Code 42′s coverage was twice as nice being featured on…
Posted in: BLASTmedia, Blastmedia Clients, Client Successes
We’re All Fools for Video
Orson Welles will tell you a little production value goes a long way in pranking the masses. When it comes to April Fools’ Day, it seems that businesses across the web have been putting more and more effort into their first-of-the-month mischief. Gone are the days when your company could simply announce a bogus product…
Posted in: Just For Fun, Uncategorized, Video Content and Promotion
Public Relations Pocket Dictionary – 25 PR Terms To Know
“Did you see that huge hit for X client? I am receiving a lot of great traction for that pitch angle!” If you are a veteran of the PR world, you most likely read the above sentence and understood its meaning perfectly; you maybe even have had a slight, victorious smile on behalf of your…
Posted in: BLASTmedia, PR Industry, PR tips
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