Social Media
2010 April Archive
Apple/Gizmodo iPhone 4.0 Debate: PR stunt or Lucky Break?
Unless you’ve been living under a figurative rock for the last few weeks, you’ve heard so many rumors, speculation and allegations regarding the 4th-Gen iPhone, Engadget, Gizmodo and Apple that you’re not sure what to believe. Here’s my question, and what we posed as a Twitter Poll over the last day “Apple/Gizmodo iPhone 4.0 Debate: PR stunt or Lucky Break?”
Posted in: BLASTmedia, Marketplace Chatter, PR Industry
BLAST Wedding: Introducing Chantal Kowalski
While we enjoy sharing PR and social media tips with you on this blog, we also have fun telling you about what’s happening with our peeps. Last weekend, a bunch of us traveled to Vincennes, IN for the wedding of Chantal Brenton, one of our rock star account reps. Chantal has been with BLAST for…
Posted in: BLASTmedia
Making It Happen: A Look at Our Clients’ Recent Media Successes
BLASTmedia clients have recently been featured in a variety of top-tier media outlets, including NBC’s Today Show, People Magazine, Good Morning America, Yahoo! News, Parents magazine and The View.
Posted in: BLASTmedia, Client Successes
The Anatomy of a Press Tour: Tips and Tricks for Planning a Successful Press Tour
There are many different ways we here at BLASTmedia get our clients in front of key media influencers, including events such as trade shows and press tours. We covered the importance of trade shows and press kits with Chantal’s recent post, but a press tour can be another great way to get clients and their…
Posted in: BLASTmedia, PR Industry, PR tips, Press Tours, Trade Shows
BLASTmedia YouTube Social Media Tactics Get Results
BLASTmedia’s social media team discusses how including YouTube as part of your overall social media strategy will drive Web traffic, increase conversions, and improve SEO (search engine optimization) for your targeted keywords on YouTube–now the 2nd largest search engine. Further to that, they explore what kind of quality traffic they get from YouTube: They examine how visitors engage with content on their site once getting there from YouTube (which usually indicates it is qualified, targeted traffic with an interest in their product/services), and as a bonus, they look to see how their YouTube marketing and SEO efforts have affected their search engine rankings for some of BLASTmedia’s top keywords.
Posted in: BLASTmedia, Client Successes, Social Media
NFL Draft: Christmas Came Early for Two BLASTmedia Colts Fanatics
Not only are we (Kiersten and Emily) cheerleaders for our clients – like GelaSkins, ZOMM, Dexim, and Banglz – we are the BLASTmedia resident cheerleaders / fans of the only football team that matters: The Indianapolis Colts.
Posted in: BLASTmedia
5 Easy Ways to Optimize Your YouTube Channel
Since joining BLASTmedia, I have been thrown right into the mix! Within just a couple of days, I had my own two clients and was assigned the task of optimizing their YouTube channels. If you’re a YouTube beginner like me, have no fear; it was much easier than I thought! Here are 5 easy ways you can optimize your YouTube channel–and drive traffic to your site…
Posted in: BLASTmedia, PR tips, Social Media
HOW INDIANAPOLIS SPORTS TEAMS UTILIZE SOCIAL MEDIA
BLASTmedia Social Media Specialist Sean Ireton has lived in Indianapolis for over a year and a half now and has definitely picked up on the fact that Indianapolis residents love their local sports teams. These are the same people who probably have a Facebook, Twitter, or YouTube account. In this post, Sean takes a look into how local Indianapolis sports teams utilize social media to keep their fans updated and possibly create a new legion of followers. His analysis includes the Indianapolis Indians, Indiana Pacers, Indianapolis Colts, and the Indiana Fever.
Posted in: BLASTmedia, Just For Fun, Social Media
BLASTmedia Results, Results, and More Results
At BLASTmedia we’re always telling potential clients that we produce results, and week after week I’m always impressed with the media coverage our team is securing for our clients. Here’s a quick look at what we’ve been doing the last couple of weeks, including coverage our clients received in the Wall Street Journal, PCWorld.com, Family Circle, Wired’s Autotopia, CrunchGear, and NetworkWorld.
Posted in: BLASTmedia, Client Successes
What to Include in a Press Kit and Other Helpful Trade Show Tips
BLASTmedia shares five key must-have items to include on your press kit and other helpful tips and tricks for creating the perfect press kit
Posted in: PR Industry, PR tips, Trade Shows
Meet the team!
