At BLAST, we work with a variety of companies in the tech industry – from small startups like Woopra to large international corporations such as Tanita and ePartners. One of the most rewarding aspects of working at BLAST is helping our clients successfully grow throughout the years. Some of our clients are entrepreneurs like Sleeptracker’s Lee Loree or Horizon Software’s Bob Williamson.

Over the past 3+ years, the team at BLAST has helped Lee and Bob grow their companies from smaller start-ups into widespread successes: Sleeptracker is consistently featured in top tier media outlets like the Wall Street Journal and Wired and has seen 50 percent year-over-year growth since the product’s introduction. Horizon Software, on the other hand, has recently been featured in full-length articles on the MSN homepage, Inc. and BusinessWeek. Over 5 million students in 38 states now have MealpayPlus accounts. Since engaging with BLASTmedia in the spring of 2005, Horizon has seen a 175% increase in new accounts and a 35% increase in revenue. BLASTmedia elevated Horizon’s national reputation in the food service industry. Bob sold Horizon Software on August 27, 2008 to Roper Industries for $75 million. He is still a consultant for the company but is retired – and working on several books about this life.

It’s very rewarding to look back on the successes that we’ve garnered for our clients over the years, but equally exciting to look ahead and see the opportunities that we are creating for newer startups, like TextFlow. In November we introduced TextFlow, a parallel word processing software from Sweden, to the US. Our launch resulted in immediate press coverage – 12 articles in the first week including CNET, eWeek, Lifehacker, PC World and Macworld. In less than a month, our campaign has resulted in 30 pieces of media coverage and our client reports having over 2,000 signups as a direct result of the media coverage. Two thumbs up to Ryan (our chili cheese dog eating champion) and Heidi for making it all happen!

We couldn’t achieve the top tier media results we drive for our clients if it weren’t for having a team of talented PR professionals here in Indianapolis and San Francisco AND – of course – without a great group of clients with top-notch products and services. THANK YOU, clients and colleagues, for making 2008 an amazing year at BLASTmedia!

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