One week from today, the holidays will be in full swing and shoppers will be out at 3 a.m. fighting tooth and nail for gifts on the busiest shopping day of the year. Despite the down economy, a new Consumer Reports survey shows that 85 percent of Black Friday shoppers intend to buy TVs, DVD players, home-theater systems, and the like – a 15 percent increase from last year.
That’s great news for BLASTmedia – We’ve been pitching holiday gift guides for our tech clients since May! We’ve been working diligently to get our clients’ products in those coveted spots on TV segments, big magazines, newspapers and blogs featuring round-ups of the must-haves for 2008.
Are you planning to spend less, more or about the same amount on holiday gifts for friends and family this year?