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2008 November Archive

PR Shows You the Money

by Ashley
November 21st, 2008

We at BLASTmedia obviously know the true value in PR and we work a lot with smaller startup companies to help them hit the ground running. It’s always nice when someone else recognizes it too, and this week, a great story ran in PR Week that shares the results from a survey conducted by BIGfrontier…

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Black Friday

by Chantal
November 21st, 2008

One week from today, the holidays will be in full swing and shoppers will be out at 3 a.m. fighting tooth and nail for gifts on the busiest shopping day of the year. Despite the down economy, a new Consumer Reports survey shows that 85 percent of Black Friday shoppers intend to buy TVs, DVD…

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Thank You, Veterans

by Carey
November 11th, 2008

Some people may view November 11 as just another freebie day off work. At BLASTmedia, we’re all in the office today, but that doesn’t mean today isn’t a special day for us. Veterans Day is important to us because most of us know someone that we can personally thank for their proud service in the…

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Keep the message simple, stupid

by Lindsey
November 10th, 2008

I came across a great post from Saul Hansell, a tech writer for the New York Times. He addresses his interaction with PR people and specifically offers advice on email pitches. Like many journalists, Saul’s email inbox gets slammed with pitches from PR people. Most of them bad, but some of them very good. What…

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